Derbyshire South

News in Derbyshire South Region

5 DERBYSHIRE SOUTH NETWORKING TIPS

Wed 6 June 2012

5 DERBYSHIRE SOUTH NETWORKING TIPS
Many of us know how important referrals are to our business. Networking is a tool used to make contacts that may lead to future referrals. As one of Derbyshire’s top Referral Strategists and Networking Trainers, I often get asked what tips I can give for success at networking events.
Here are some of the simplest and yet ones that often business owners seem to not realise when they are networking.

1) DON’T SELL TO ME
How many times when you have needed a service or product have you thought, “I know, I’ll go to a Networking event. Someone there will be able to sell me one.” No, neither have I, nor have the other 100+ businesses that attended the event. Yet, nearly everyone who I meet at a networking event has attended to try and sell something. It’s what we call the ‘Networking Disconnect’. Everyone comes to sell, but no-one to buy.

2) WEAR A GOOD NAME BADGE
Many of the events that I’ve attended don’t see the need for a good name badge. Just in case take one with you so that it’s easier for a stranger to come across and introduce themselves.

3) SMILE
It’s the simplest networking tool that we have. It makes you feel more confident hence less nervous and also, it makes it easier for someone else to come over and say hello. Practice today; smile to the next person that talks to you.

4) LISTEN

Think of the ratio: 2 ears and 1 mouth. Use this formula in our conversations. The most successful networkers will always make people feel at ease and listen to their comments. Andy Bounds once told me, “I always pretend that the person I’m talking to is the most important person in the world. It really helps you to focus on just them and not everyone else in the room”
Try it, they just might become the most important client in your world.

5) ALWAYS FOLLOW UP
Networking is all about developing relationships and then getting those contacts to refer you to their contacts. Discuss at the 1st meeting what would be a good way to keep in touch and follow up. Make notes and follow up. If you promise to send some information, always follow up.

What’s the best tip that you have been given that helped you in your networking?

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